Tag: workflow

Tools for Every Step of Professional Podcast Production

A professional podcast is formed by a series of content materials that help to locate each episode on different channels and platforms. Increase your podcast’s exposure and make it more accessible and immersive to new users. This is professional podcast production workflow and tools, step by step.

These suggestions will make it easier to upload a new episode. Prevent potentially catastrophic situations, such as a lost audio file or a publication that was left in the draft without being noticed.

Our podcasting workflow can be broken down into 5 steps:

1 – Pre-Production

Planning an episode series or a season, looking for podcast guests or preparing to record an episode are all examples of activities that fall in this category. A management software is essential to keep track of every new idea and decision that constitutes your pre-production stage. In nodalab we work with Asana. It’s fast, intuitive and enables open and easy collaboration. The interface provides visibility of all your projects plus smart guidance on how to take advantage of the platform’s full capabilities.

Check this complete guide on how to use Asana for podcast management

The higher quality you achieve in this first step, the easier it will be to understand and master the steps that follow.

2 – Production

For this stage, your phone’s default app for voice recording would be enough. But we’re talking professional. Consider that for this stage it’s also necessary to have quality instruments that allow you to capture the sounds (and images) in detail. By all means, the higher the quality of these recordings, the heavier they will get in the device’s storage.

Avoid relying on a hard drive that can easily get lost. Work with cloud storage services such as Dropbox. In addition to the hosting space in the cloud, it allows you to synchronize each document in a smart way. Each member of your team has access to them instantly and safe from any eventuality.

More information about Dropbox as the ultimate tool for podcast production

Remember that professional podcast production is heavy duty! So enjoy the many benefits of the cloud and stop worrying about overloading your computer’s capacity.

3 – Post-Production

This is where you edit your audio content and apply ID3 tags to the audio file. Keep in mind that Show Notes are essential if you want to upgrade a podcast to a professional level. Because then you understand that search engines have to be fed with written data too. But transcription can be hard on podcasts, especially when there are shows that have an-hour-long episodes.

However, technology has made possible some automatic tools like Descript. This tool takes the best out of AI to have a complete transcription in seconds. Descript’s interface allows you to edit both written content and audio tracks through tools that are easy to understand and manipulate.

This video is all you need to know why Descript is a must-have tool in your podcast streamline

4 – Publishing

This is the stage in which you upload your episode and either publish it or schedule its future publishing. Professional podcasts have to consider smart sponsorships. Megaphone is a podcast oriented technology software made for this step. Basically, Megaphone provides hosting and ad-insertion capabilities for publishers and targeted ad sales for brand partners. For us, this is the ultimate professional podcast tool that you must have in your workflow. It’s the perfect place to take total control of your podcast and get professional all the way!

Dig into all the features that Megaphone has to offer reading this article

5 -Promotion

This is where you want to let others know about your podcast, share your content with your community and attract new listeners, potential partners and sponsors. The marketing of your podcast, the repurposing of its content into a different form of content and content marketing altogether are the things you’ll work on in this step. To manage all these tasks in a simple way, we currently work with Hootsuite too, as well as some Megaphone capabilities. Creative social media content can boost your podcast exponentially. Hootsuite has a variety of resources that make the creative work an exciting task and a simpler one.

Now that you’ve discovered more about every step of professional podcast production workflow and the tools that are used in each one of them, make sure that you’re optimizing your streamline so clicks won’t end up killing you.

A professional podcast requires commitment. Trust in a team that will commit to making your podcast sound neat and look spectacular on your website. Get in touch with nodalab and take your podcast to the next step!

What is Podfading? Three Basic Hacks to Beat It

What is podfading? Three basic hacks to beat it

What is podfading? If your podcast has managed to reach its seventh episode, then congratulations! You can feel proud to say that it has overcome podfading, a concept used to describe why many podcasts fail to be consistent.

Podfading is a word to name the sudden interruption of a podcast series. It is frequently used to describe why many podcasts won’t make it to the seventh episode.

The term was created by Scott Fletcher when he tried to describe this event on his podcast ‘Podcheck Review’. Ironically, that podcast doesn’t exist anymore, but that speaks of all things coming to an end at some point, and you can actually take advantage of that from the start. Outlining an entire creative strategy that contemplates the end of its own cycle is actually quite healthy. The most successful podcasts are those that manage to be aware of the limits within their own narratives, allowing them to work on the structure of the content they want to share with the world and work on the lessons that every new episode brings.

In this post we’ll tell you what exactly is podfading and three basic hacks to beat it. We hope that these tips can go beyond what all the other blogs say about scheduling and content priorities that sometimes don’t make up for all the internal concerns and issues that end up bringing down a project full of hopes and dreams. Take this as a pep talk for confident podcasters. If you already know the purpose of your show, then you’re closer than you think to having a successful podcast. As the Korean saying goes: “starting is halfway”, so don’t fear podfading and consider the following rules.

1. Assemble your team!

The fact that making a podcast is pretty simple doesn’t mean that it’s easy. We encourage you to believe that this game can be played just by one player, but the main benefit of assembling a team is that the eventual decision to stop the project will no longer depend on you only but on a group of people who believe in the same ideal. If you have a team they can help you come up with ingenious solutions to turn around whatever the obstacle is that is forcing you to abandon the podcast.

Dividing tasks among a group of people helps you focus on what you want to achieve the most. Keep in mind that to create a podcast it will be very useful to have a copywriter that helps you with the show notes. A designer who’ll provide a visual identity. An audio manager. A community manager, and above all, a captain. The captain must blend the skills of the whole team to ensure that each task is ready to boost the potential of the podcast.

Other roles will depend on the nature of i. But when it comes to this hack, just remember that five people is all you need to arrange a streamline that makes your podcast production easier.

Here’s a useful guide so you can understand the fundamental roles that you need in your podcast team.

2. Identify your first goals and redefine patience

It is true that results take time to come and at this point, that should no longer be an issue. We invite you to categorize your first objectives differently. It will be very useful for you to think that your product is actually a season and not just a show that you want to transmit constantly. A season can be made up of only three chapters, but keep in mind that all of them will have to share the same themes and formats. 

Examine all the ways your audience can react to your content. All of them. Another of your first objectives can be to generate every one of those reactions, no matter if they are a few. It is also important for you to be mindful that patience is not just about waiting but dictates the period of time in which the most important thing you need to do is learn and observe.

Connect with your first listeners and ask them how they would improve what they’re listening to. Remember, this is not about you, it’s about them. Let them know from the beginning that they are the most important piece to make it all work.

Adapt SMART goals to your podcast strategy following these helpful tips to keep moving forward.

3. Trust the algorithm

All viral podcasts start the same way. It is common to see a podcast go from 10 views to 10,000 overnight thanks to the way streaming platforms work. Directory algorithms are always looking for new content. They just need to see that you are consistent, that you have a website, and that your product is complemented by other elements such as show notes and blog posts. When it comes to podcasts growth is almost always exponential, like a snowball effect. 

To make sure that your podcast has everything that the algorithm requires to position it among the first search results, recommend it, and include it in its new releases section, you can take as a reference some of your favorite shows. Pick those that cover the same topics as yours and use the same keywords to benefit their show. Try to think like the algorithm would and keep in mind that every day it is fed with new information that opens the black holes that will allow your podcast to go viral overnight if you just follow these rules.

Algorithms will have a big influence on how new content is presented to you. Still unsure if the algorithm will love your podcast? Check out this amazing guide and stay confident.

Now that you know what is podfading, keep in mind that the basic truth is that a professional podcast requires commitment. Trust in a team that will commit to making your podcast sound neat and look spectacular on your website. Get in touch with nodalab and take your podcast to the next step!