Content is king, and so are blogs. No matter what people say about social media, blogs are still in the game, and they’re awesome. When it comes to podcasting, there’s a secret ingredient that will make your podcast shine much more than it is, both on Audio Streaming Platforms and on Google and other research tools: show notes. That’s right, notes for your show. It may sound easy, we’d like to share with you a few steps that we have found very helpful when it comes to writing show notes for multiple shows.
These are nodalab ingredients to make show notes for your podcast best friend:
1- Say hi to your audience: Like your show intro and making a trailer for your podcast can help you with discoverability, people want to know what your podcast is all about in a few written lines. If you can capture the essence and the voice tone of your show through those lines, we promise you that your show essence will help you get where you want to go.
2- Share some resources: As we become natural-born podcasters, it’s very common on podcasting that as the interview goes by, resources such as books, movies, tv shows or acticles are shared by the host. Did you share a cooking recipe, a product on Amazon, or a promo code to get a discount at some website? Link them all on your show notes. You’ll help your audience find it all in a short period of time! Time is gold.
3- Choose your words carefully: Use popular phrases, keywords to make your content stand out from the competition, and other references that will attract your audience and get hooked with your content.
4- Add timestamps: We don’t always have time to listen to a whole podcast in one specific moment, that’s why we recommend you to add at least five or six timestamps to help people find the information they’re looking for when they find your show!
Do you have what it takes to write killer show notes for your podcast?
The audio industry is increasingly competitive, and podcasting must have all the help needed to appear on the first pages of Google Search. Remember that show notes are your podcast best friend.
Follow nodalab to get more tips on how to improve your podcast workflow, or you can also hire us to make all your podcast show notes.
What’s the secret to making a successful Livestream? Is it a coincidence that the most successful live streamers in the world are gamers? Is there a way to succeed like them in this content creator universe?
At nodalab, we have the right infrastructure and the professional recording studio you’re looking for to record and make the perfect Livestream. If you still don’t know what it takes to avoid technical issues in your live broadcasts, we’ll tell you about it in this new blog post and give you the solution you were looking for to shine with your groups or audience.
The Livestream hype
The pandemic pushed us towards a new model of interaction that, until a few years ago, we only imagined in movies or saw in the acclaimed series Black Mirror. But today, that modality is a reality, is the new normal.
Whether you want to host a webinar, give a live masterclass, or create a virtual fundraiser, hosting a Livestream can be your best digital experience if executed correctly.
In the live-streaming world, anything can happen:
We can lose the quality of the audio or the video, we can create interactive group dynamics that give us a counterproductive signal and we can even lose the live transmission. In the best of cases, we can start over, but what better experience of creating a Livestream than having a team that is there to support you at every single moment?
Ok… so how does a Livestream work?
Just like on TV, live broadcasts are a way to host events online with an established audience. For example, during the COVID pandemic, it was the perfect alternative to generating revenue by selling tickets online for many event companies.
Similarly, a live stream can help you bring together many people within an organization and do some live training. Whether it is to announce a new product or implement a new methodology, it is the best option to expand a message and personalize it. The advantages of this strategy are endless since you can turn that same transmission into a recording that trains future collaborators, or create an info-product to get the most out of the effort you’re making.
In order to achieve this goal, you’ll need to focus your attention on planning this event as if it was a live event, not a virtual one. We recommend you plan at least one week in advance.
What are the crucial elements to running a successful Livestream?
1- Internet connection: Check that your internet connection is strong enough to receive from 10 to 1000 people connected to the same link. We recommend that you get a cable long enough for the internet to reach your computer wired. (You may need to change your internet capacity to a faster one in order to successfully Livestream.)
2-Where will you host your event? Choose the transmission platform that best suits your needs to carry out your transmission: Zoom, Microsoft Teams, Hangouts, or one of the social media platforms that we already know: Twitter Live, Youtube Live, Instagram Live, Facebook Live. Up to you.
3- Video is king for a reason: It is difficult to achieve perfection with video (but surely not impossible), so make sure your video and camera have the correct settings, the frame size you need to have optimal resolution and the correct bit rate for the data to be uploaded correctly (3000 Kbps, ideally).
4- Audio and microphone: It doesn’t matter how pro your camera is if you don’t have good audio and a good microphone. Make sure you have a good microphone (preferably a lavalier, so you can have body movement capability).
5- An extra Laptop hasn’t hurt anyone: Remember to always have a spare and backup laptop to monitor your transmission from another internet signal. Thus, you will be able to see how the transmission is reaching the general public.
6- Adequate lighting: There is no good video if there is not good lighting. There are very wide price ranges for video lighting lights, it all depends on how much money you want to invest in your setup.
7- Time to rehearse and do tests with internal teams: Carry out audio and internet tests internally with your team to prevent the group you are targeting from experiencing technical problems. People’s time is as valuable as yours, don’t waste it.
The more professional your broadcast looks, sounds, and plays, the better impression you will make on your audience or the team you are about to train.
As you can see, making a successful Livestream takes time, effort, and technical dedication that, although you can get it with practice, you can also facilitate your own processes by delegating them to a dream team like nodalab.
By choosing nodalab to make your Livestream, you have the guarantee of production with the highest quality in the market.