Storytelling Is Not The Same As Fiction
In fact, storytelling becomes an easier task when you rely on actual situations and facts. Podcasts are an influential tool that refreshes our information sources. The podcast universe is mostly made up of a community of open-minded people who seek to share their knowledge and experience. Some truth. A podcast is a thought-provoking alternative recreational activity. The perfect platform for storytellers.
But what is storytelling exactly? When it comes to podcasts, storytelling is all about confidence. So planning and knowing in depth the elements that give texture and rhythm to each episode is key. Storytelling is based on a number of resources and understandings that will keep your listener hooked.
Podcasts & Documentaries: New Spaces For Journalism & Business PR
While major news outlets struggle with misinformation and the trouble of articulating certain topics without risking their credibility, oodcasts and documentaries have become the perfect platform to humanize a relevant issue for a certain niche. A documentary always holds the promise of explaining, of making something clear. But it’s ultimately a piece of entertainment; a good story that comes alive.
When it has a good sense of storytelling, a podcast should also share those virtues. Plus the possibility of addressing a corporate voice, intended for people close to an organization.
Main Ideas Should Be Solid Arguments
With this in mind, it will be easier to generate your own timestamps. Which is an essential element that your podcast should have to retain new listeners that are looking for the information you’re bringing to the table.
Time stamps segment the episodes into their most relevant topics, just by marking the minute and second in which each new topic starts and placing it in the description. This allows you to jump directly to a part of the conversation that’s most relevant, plus you get a preview of all the topics that the episode will cover.
Reality is Almost Always Numerical
According to a study by Pennsylvania University, people are more perceptive towards stories than they are to statistics and facts. So use storytelling and content marketing to make your audience listen to your content and let it stay on top of their mind.
Cleverly placing important data in your story will not only boost your credibility. It will also allow the listener to engage with your narrative through logical analysis. Numbers don’t lie.
The Message Beyond Words: Role Playing and Sound Effects
This is where the emotional aspect comes into play at its most. A good podcast is like a good song, it needs to rely on the silences and the variety of sounds it includes to attract the listener and keep him interested, always on the edge of suspense.
Adding other characters to your show provides new sources of self-recognition for the listener and it adds versatility to the tones and styles that you can cover.
How Do We Apply This Principle?
La Historia Jamás Contada, a nodalab original show, the sounds help to create atmosphere and connect with the themes of mysticism, ancestral wisdom and nature that it often addresses. But the sounds also function to transition and imprint motion to the narrative, to establish each stage of the episode and thus give its community of listeners the assurance that each episode follows the same format.
Listen to La Historia Jamás Contada here!
Looking for a creative group of professional writers, producers, and audio engineers? Get in touch with nodalab and take your podcast to the next step!